Monthly Archives: July 2013

What is “Relevance” in Search Engine Marketing?

What is relevance?

(Updated 14 July 2024) When it comes to marketing your business and getting your website found online, it’s all about relevance. So, what exactly is “relevance”? Relevance is the degree to which your website is authoritative on a given topic. Here’s an example: Let’s say your website is all about underwater photography. If you want […]

Internet Presence Marketing Visits Tarrytown BCA BDG

Internet Presence Marketing was invited to meet with the members of the Tarrytown, NY, chapter of the BCA Business Development Group (BCA BDG) on Friday morning, July 12. The BCA Business Development Groups were founded in 2006 with the purpose of creating a large organization composed of individual groups, each dedicated to the purpose of […]